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ABOUT ME

I’m Wesam Tufail, a passionate graphic designer and marketing specialist currently studying Graphic Design at Durham College, with plans to graduate in 2025. With a strong foundation in visual communication and marketing, I’ve honed my skills through diverse projects, from crafting branding strategies to designing impactful digital campaigns. My experience includes roles in social media management, event planning, and digital marketing for industries ranging from hospitality to luxury goods. I thrive on creativity, collaboration, and delivering solutions that make brands stand out

Skills

Design

Marketing

Education

Durham College

Graphic Design | Diploma
Expected Graduation: 2025
Currently pursuing a degree in Graphic Design, focusing on visual communication, digital media, branding, and creative design solutions. The program provides hands-on experience with industry-standard tools and prepares me for a career in both traditional and digital design fields.

Experience

2200 North

Marketing Manager | May 2021 – Dec 2021
  • Managed social media accounts (Facebook, Instagram) to increase brand visibility and engagement.
  • Created and executed marketing campaigns to promote events and daily specials.
  • Coordinated and planned various events to drive customer engagement and increase sales.
  • Produced high-quality photography and videography for promotional content and social media.
  • Designed marketing materials including posters, flyers, and social media graphics.
  • Analyzed customer feedback and engagement to adjust marketing strategies.
  • Worked closely with the management team to align marketing efforts with business goals.

Teabay Inc.

Digital Marketing Specialist |  Feb 2022 – Jun 2022
  • Developed and implemented digital marketing strategies to enhance brand visibility and generate leads.
  • Managed and optimized paid advertising campaigns on Google Ads and social media platforms.
  • Created engaging content for social media channels and email campaigns tailored to B2B audiences.
  • Conducted market research to identify target demographics and refine marketing approaches.
  • Analyzed campaign performance metrics to improve ROI and adjust strategies as needed.
  • Collaborated with the sales team to align marketing initiatives with business objectives.
  • Designed digital assets, including graphics and landing pages, to support marketing campaigns.